+
Years leading digital
+
Markets on one platform — FUSO / Daimler
/25
Pitches won
About
I work where creative meets business. For twenty years I’ve built the systems behind global brands — platforms, launches, growth engines, and the teams that run them. Today I lead UltraSuperNew’s AI transformation.
Previously Accenture Song (BMW, Volkswagen) and Publicis Groupe (IQOS Japan launch). Bilingual, Tokyo.
AI Transformation
See the AI work →
I turn AI from a tool conversation into an operating model — strategy, governance, workflow, capability and measurement.
≈100% of staff use Claude every week. I also build the agents behind it: custom Claude skills, an MCP server, and an internal OS in Notion.
Strategy
Governance
Workflow
Capability
Measurement
Selected work
21 selected
Clients
25+ global brands · 10+ awards
What I Do
Password on request
01.
Digital Strategy & Global Platform Ownership
02.
Performance Marketing & Growth Strategy
03.
AI Transformation & Operating Model Design →
04.
Product Launch & Go-to-Market Strategy
05.
New Business & Pitch Strategy
06.
Cross-Border Team Building & Offshore Delivery